Our Audience
Annual Statistics
- 185 Million + Visits
- 400 Million + Page Views
-
500 Thousand Daily DMV.ORG visitors
-
3 Million Daily Product Impressions
-
60 Thousand Daily Product Clicks
Quantcast Rankings
- #1 US Automotive
- #97 US Mobile
- #164 United States
Alexa Rankings
- #285 United States
- #1460 Global Rank
- A Rating
Driving Education
- 37.9 Million unique visits
- 86.8 Million page views
- 3.0 Million Clicks
Our driver education segment offers options for driver improvement courses and test preparation materials for teen, adult and commercial drivers.
Auto Insurance
- 43.1 Million unique visits
- 102.6 Million page views
- 2.2 Million Clicks
While many of our 161,000,000 annual users compare rates and save, you’ll reap the rewards from one of our website’s most visited sections.
Legal
- 7.5 Million unique visits
- 17 Million page views
- 381 Thousand Clicks
Whether it's DUI, traffic ticket or lemon law related our legal space is optimal for generating quality leads for those offering sound legal representation.
Personal Records
- 30 Million unique visits
- 63 Million page views
- 1.2 Million Clicks
Driving records, driver improvement and identity theft protection are just a few examples of the revenue streams located in this space.
Buying and Selling
- 4.5 Million unique visits
- 9.6 Million page views
- 512 Thousand Clicks
Vehicle history reports, emissions inspections, loans and financing are just a few of the opportunities offered in our buying and selling section.
Vehicle Condition
- 7.7 Million unique visits
- 13.9 Million page views
- 1.1 Million Clicks
From offering vehicle history reports to suggesting routine maintenance, this section is dedicated to keeping drivers cruising safely down the road.
Visitor Profiles
- 31.3% Returning Visitors
- 68.7% New Visitors
Devices
-
45% Desktop
-
47% Mobile
-
8% Tablet
Demographics
Gender
- 44% Male
- 56% Female
Children
- 44% Do Not Have Children
- 56% Have Children
Age
-
- Age < 18
- 19%
-
- 18 - 24
- 16%
-
- 25 - 34
- 20%
-
- 35 - 44
- 18%
-
- 45 - 54
- 16%
-
- 55 - 64
- 8%
-
- 65+
- 4%
Education
- 46% No College
- 41% College
- 13% Grad School
Income
-
- $0 - 50K
- 55%
-
- $50 - 100K
- 28%
-
- $100 - 150K
- 10%
-
- $150K+
- 7%
Race
-
- Caucasian
- 70%
-
- African American
- 11%
-
- Hispanic
- 11%
-
- Asian
- 5%
-
- Other
- 1%
Like What You See?
Contact our Crew- Annual Statistic data gathered from Google Analytics (6 April 2015)
- Quantcast data gathered from https://www.quantcast.com/top-sites (6 April 2015)
- Alexa data gathered from http://www.alexa.com/siteinfo/dmv.org (6 April 2015)
- Profile data gathered from Google Analytics (6 April 2015)
- Demographic data gathered from https://www.quantcast.com/dmv.org (6 April 2015)